One study of online daters found that most viewed each other as similar, and liked each other less, after than before their offline dates (Norton et al., 2007).
One benefit of online dating is that you know those on the site are single and looking, which reduces ambiguity.
I found that those who met their partners via online dating sites became romantically involved significantly sooner (an average of two-and-a-half months) than those who met in other ways (an average of one-and-a-half years). Typically, they post old photos from when they were 100 pounds lighter and 10 years younger, or they post photos that hide their body shape, which is not just a physical attribute, but a commentary on their lifestyle.
This suggests that online dating sites don’t facilitate slowly finding love the way that we often do offline. As mentioned earlier, those who are introverted or shy may find online dating more palatable than other ways of looking for love. I've had more than a few claim to love physical fitness and healthy eating, only to confess upon meeting, at which point it becomes obvious, that they actually do neither.
In the quest to find romance, more of us have turned to online dating.
Once stigmatized as a venue for the desperate, online dating has become a normal part of the mating game.